LONDON:A conference survey of sports business leaders has ‘voted’ overwhelmingly in favour of the need for Sepp Blatter to step down as president of world football federation FIFA writes KEIR RADNEDGE.

The corporate communications operator Calacus undertook the survey among 100-plus executives at the Geneva 2014 International Sports Conference.

Though Blatter has indicated a will to seek a fifth term in office this year some 89pc of respondeeds said that they thought it was time for a fresh face.

Blatter faces two confirmed opponents in the presidential election in May in Prince Ali of Jordan, FIFA’s Asian vice-president, and former FIFA deputy general secretary Jerome Champagne.

FIFA has been at the centre of controversy since the World Cup bid scandal of 2010 which remains subject of scrutiny by ethics judge Hans-Joachim Eckert, though investigator Michael Garcia quit in disgust at the row his original report sparked.

Of those surveyed, 92pc believed that football had suffered serious reputational damage through FIFA’s mishandling of the World Cup bid process and subsequent investigation.

The Calacus survey may add to concerns about FIFA’s credibility in terms of attracting sponsors. It had recently ‘lost’ both Emirates Airline and Sony.

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Have you reviewed your crisis planning recently?

Last summer’s FIFA World Cup in Brazil was a celebration of all that is good about the glorious game.

But in so many other aspects, football undergoes a continual challenge with its own reputation.

True, the days where families were fearful of attending games because of fan violence may be long gone in most domestic leagues.

But whether it is high profile players biting opponents, player misbehaviour off the pitch or even chairmen saying the wrong thing, there is much room for improvement if football is to provide the role models it aspires to create.

Over the past few weeks in England, for instance, lower league clubs Sheffield United and Oldham Athletic have been heavily criticised for contemplating signing former Welsh international Ched Evans, who has served half of a five year prison term for rape.

Evans maintains his innocence and a determination to clear his name, but an offer from Sheffield United was withdrawn after significant opposition from supporters, sponsors, patrons and politicians.

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FIFA candidate Jerome Champagne
New survey suggests FIFA needs reputational change
FIFA, the world governing body for football, needs to change as its reputation has taken a serious hit following controversy surrounding the voting for the 2018 and 2022 World Cups, according to a survey undertaken by Calacus.One hundred sports business executives attending the Geneva 2014 International Sports Conference were asked whether current FIFA President Sepp Blatter should run for a fifth term as President.

A staggering 89% said that they thought it was time for a fresh face.

To read more please click HERE
MEI CEO Dennis Mills
From Glasgow to Gold Coast: By Major Events International
With next year’s Asian Football Cup and Cricket World Cup both taking place down under, there’s no denying that Australia is gaining a fantastic reputation for hosting world class events.It came as no surprise then that the iconic Gold Coast was chosen to host the next Commonwealth Games following this summer’s successful event in Glasgow.

There are a number of business opportunities in Australia for British companies looking to export their expertise.

To read more please click HERE
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Idris Elba is helping to fight the Ebola epidemic through a campaign entitled ‘Africa United’.

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