MOSCOW: On the first rest day of the 2018 FIFA World Cup Russia™, Colin Smith, FIFA Chief Tournaments & Events Officer, and Alexey Sorokin, CEO of the Local Organising Committee, have announced that the Russian edition of the FIFA Fan Fest™ has already welcomed 5 million visitors.
In 2014, the Brazilian edition of the FIFA Fan Fest™ had reached the 2.9 million-visitor mark ahead of the knockout phase.
The FIFA Fan Fest™ has been part of the Official Programme of the FIFA World Cup™ since the 2006 edition in Germany. It again featured at the 2010 and 2014 editions in South Africa and Brazil respectively, and has so far been one of the highlights of this year’s showpiece in Russia.
Every matchday, tens of thousands Russian and international football fans opt for the FIFA Fan Fest™ locations as their venues of choice to watch the matches live and enjoy an exciting music and cultural entertainment programme free of charge.
The fact that this record number has already been reached halfway through the tournament is very promising, with the biggest ever football party expected for the final match on 15 July.
“The FIFA Fan Fests bring the most entertaining experience to the fans in the heart of our Host Cities. It is a perfect platform to celebrate football”, saidFIFA Chief Commercial Officer Philippe Le Floc’h. “Reaching the 5 million visitor mark with still two weeks to go until the Final of the 2018 FIFA World Cup Russia is an amazing achievement. We want to thank all the fans for coming to our FIFA Fan Fests and all the Host Cities for helping us making this project a success.”
All dedicated teams from the 11 Host Cities, LOC and FIFA are ready to welcome more fans from all over the globe in the coming weeks. Please visit fifa.com/fanfest for more information.