LONDON: England will be relying on the the Greek winged goddess of victory after the Football Association switched its long-running ties to parent company Nike from next spring.
The American sportswear giant will design and manufacture kit for both the men’s and women’s teams at every level. The contract runs until 31 July 2018 and replaces the deal with Manchester-based Umbro which Nike bought in 2007 but intends to sell.
The deal includes sponsorship rights at the new National Football Centre and Wembley and the supply of match balls for the FA Cup.
General secretary Alex Horne said: “I am delighted that the FA has secured this new wide-ranging and comprehensive partnership with Nike. It is an extremely exciting time for both parties with the opening of St George’s Park this year and The FA’s 150th anniversary in 2013.
“I would also like to place on record our gratitude to Umbro and their significant contribution to the game, the FA and England teams, over a 60-year period.”
Nike Brand president Charlie Denson added: “The pride and passion of England fans is renowned throughout the football world and we are delighted to partner with the FA. We look forward to supporting England teams at every level with innovative product technology and playing our part to help develop the future of English football through our support of St George’s Park.”
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