LONDON: Tottenham forward Heung-min Son is onside with the World Food Programme over the needs of many millions of people starving around the world.
The South Korea forward features in a video pronoting the WFP’s food supply efforts with two-thirds allocated warzones.
WFP x Sonny, We Deliver! juxtaposes the footballer’s speed and skills with the food distribution efforts of the world’s largest humanitarian agency and winner of last year’s Nobel Peace Prize.
He recorded a voiceover wearing a World Food Programme T-shirt and holding a WFP-branded football. speaking over some of his goals for Spurs – including one against Burnley voted the world’s finest of 2019-2020 by football’s governing body FIFA – and footage of WFP workers both past and present.
His commentary concludes: “I deliver the best goals. WFP delivers a better future. Food is the pathway to peace.”
The video also celebrates South Korea’s journey from being one of the WFP’s beneficiaries between 1964 and 1984 and the economic recovery which now makes the nation one of the organisation’s 10 largest donors instead.
Son, South Korea captain and Spurs’ top league scorer so far this season, said: “It’s an honour to donate my voice for the powerful video that draws a parallel between WFP’s life-saving work and my play on the field.”
A London-based spokesperson for WFP, said: ‘We are delighted that a world-class football star like Son has lent his voice to highlight WFP’s work – saving lives and changing lives.
“This has been a challenging year, with conflicts, Covid and the climate crisis bringing some 41m people to the brink of famine.”