LONDON: Manchester United, despite their continuing absence from the Champions League, have regained leadership of the Deloitte football clubs’ rich list the first time since 2005.
However, their reign at the top may well be shortlived as the pound’s recent fall against the euro means they will struggle to beat Barcelona and Real Madrid next year.
The 2017 Deloitte list ranks the world’s richest football teams by turnover during the 2015-16 season and this year’s top three of United, Barcelona and Madrid is the same as the first time the clubs were ranked back in 1997.
Madrid, who led the table for 10 years until this year, slipped to third, albeit being pipped to second place by their La Liga rivals by ‘only’ €100,000.
In topping the list United have become the first football club to earn more than £500. The club’s total revenue of £515m is almost £50m more than Barcelona and Real generated. United’s record revenue sees them leapfrog the Spanish pair Barcelona (£463.8m) and Real Madrid (£463.8m), who sit second and third respectively.
Report author Tim Bridge said: “You can’t really look past Manchester United returning to the top spot and it is because of their ability to make commercial deals that are way ahead of their peers.”
Dan Jones, partner in the Sports Business Group at Deloitte, said: “United have had to wait 11 years to regain their position as the world’s leading revenue-generating club and it has taken phenomenal commercial revenue growth to help them achieve this.
“In recent years, their ability to secure commercial partnerships with value in excess of that achievable by their peers has been the crucial factor in enabling the club to regain their place at the top of the Money League.
“That said, they’ll face strong competition from FC Barcelona and Real Madrid to retain the top spot in next year’s edition, due to the lack of Champions League football, the weakening of the pound against the Euro and, over the longer term, as other clubs enter the commercial market demanding similar deals, using United as the precedent.”
As well as improved commercial performance United’s 2015-16 earnings were boosted by a return to the Champions League, which meant more broadcasting and matchday revenue.
United were not the only Manchester club to enjoy record revenue as rivals City climbed to fifth in the money table.
One place above City in fourth are Bundesliga giants Bayern Munich, while French champions Paris Saint-Germain fell two places to sixth.
The next three places are filled by Arsenal, Chelsea and Liverpool, all of whom new club records for revenue. Juventus heads the list of four Italian teams, in 10th place on €224.5m.
This year’s report sees eight English clubs in the top 20, matching a record achieved nine times before. Ghat number is expected to grow significantly next year when the impact of the new domestic TV deal is felt.
1 +2 Manchester United 515.3 395.2
2 = Barcelona 463.8 426.6
3 -2 Real Madrid 463.8 439
4 +1 Bayern Munich 442.7 360.6
5 +1 Manchester City 392.6 352.6
6 -2 Paris Saint-Germain 389.6 365.8
7 = Arsenal 350.4 331.3
8 = Chelsea 334.6 319.5
9 = Liverpool 302 298.1
10 = Juventus 255.1 246.4
11 = Borussia Dortmund 212.3 213.5
12 = Tottenham 209.2 195.9
13 +3 Atletico Madrid 171 134.4
14 -1 Schalke 04 167.9 167.1
15 = Roma 163.2 136.3
16 -2 AC Milan 160.6 151.5
17 +1 Zenit St Petersburg 147 127.7
18 N/A West Ham 143.8 122.4
19 +1 Inter Milan 134 125.4
20 N/A Leicester City 172.1 128.7